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putting the pieces of the puzzle together for the construction industry


PR pros work hard to fight their age-old reputation as BS artists, spinners, double-talkers and manipulators. This blog is a troop in that battle, as we expose the hacks, explore the news and think out loud about what's going on in the world of public relations.

This Ain't No Spin Class

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February 14, 2009

Tweetin' with the best of 'em

I've been on Twitter for some time and am an absolute fan. The benefits to business are beyond immeasurable, and now with all the new tools, it's super easy to use it (psst... even if you're busy).

I've been tweeting under the handle @jandqsmom since July 2007. However, I've since come to realize that one handle was not enough. Some of my followers were interested in PR; others wanted to learn about my life as a mom; still others were excited to follow my pursuits as the moderator of DesMoinesFamilies.com.

In an effort to create more targeted lists of followers, I've decided to Tweet at three accounts instead of one. I added a handle for the PR and business-related Tweets: @kellymoorepr. And one for the Des Moines parenting news: @DMFamiliescom.

Social and new media are areas you can't afford to ignore, even in the B2B environment. My team and I can help you navigate these evolving modes of communication. Just give us a call.

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